Increase our social impact

Offer healthier products

We strive tirelessly to improve our recipes in order to offer our community of customers a wonderfully flavourful range of improved nutritional quality.

Improve the nutritional value of our products and recipes

Our main focus areas are reducing sugar content and saturated fats, and increasing fibre content. Brossard became the first industrial pastry brand to sign the PNNS* nutritional progress commitment in 2016.

*France’s National Nutrition and Health Programme.

-5% sugar content in Brossard products between 2019 and 2023
47% of our bread products have no added sugar, including 100% of sandwich loaves
74% of our soft bread products have a salt content of <1.1%* (*soft bread or non-crisp bread)

Simplify our list of ingredients

We pledge to offer healthier products by regularly reworking our recipes to limit or remove ingredients such as palm oil, additives and glucose-fructose syrup.

53% of our bread range are additive-free
78% of our pastry products are glucose-fructose syrup-free
91% of our products contain no palm oil (100% for Jacquet)